ICC Marketing Command Center v23

Month 1 content machine: setup sprint → scheduled publishing → assets → Danaya feed → website conversion.
v23 Enterprise Calendar
Launch date
Aug 24
Scheduled content begins Monday.
Main posts
3/wk
LinkedIn priority; IG/FB versions.
Content cards
0
Month 1 planned items.
Launch readiness
0%

Start here

Danaya's recommendation has been converted into operating workflow.
Use this week to load the machine, then start the schedule Monday.
  1. Confirm Week 1 launch pack.
  2. Map Zach's YouTube drafts to source files/NAS paths.
  3. Approve first Danaya Reel topic and script.
  4. Select the Real ICC Project proof asset.
  5. Put asset links into each content card.
  6. Host this Command Center behind login.

Content machine

1. Project
2. Asset
4. Route
5. Script/Edit
6. Approve
7. Publish

Every content card should show owner, pillar, platform, asset need, status, file link, approval state, and analytics follow-up.

Control point: Zach supplies real ICC footage and source mapping; Danaya adds attention/entertainment; Mark approves technical/business truth.

This week setup sprint

Central Command Board

Users + permissions

Local version uses simulated sign-in. Online production needs real login, shared database, and audit trail.

Projects / Clients

Zach upload / source map portal

Current use: YouTube drafts are review proxies. Zach still needs to map each to the original source file/NAS path.

Zach YouTube delivery intake

NAS repository visual


    
Repository health
Raw vault
NAS
Protected original files.
Processed zone
Proxy
Frames/proxies/manifests.
Command Center should index manifests and proxies. Raw files stay protected and are pulled only when needed for final edit.

  






  

    
Searchable Asset Library

    

    

  






  
Tag Directory + Audience / CRM Logic
Tags connect footage to process, platform, content pillar, audience, and HubSpot/client context.
Add tag
Audience matrix






  
Platform Desks

  

  
Select a platform






  
Month 1 Calendar: Setup + Four Publishing Weeks

  






  
Content pipeline board

  






  
Content Factory
LinkedIn / short video idea bank






  
Danaya Feed Generator
Creates a concise packet from selected content cards/assets. Danaya should receive context, hooks, source links, intended platform, and guardrails — not raw folder chaos.






  
Website Hub
Website is the conversion destination. Month 1 target: 2 meaningful additions.






  
Leads / Conversion
  • Enquiries
  • Inspections
  • Meetings
  • Proposals
  • Attributable opportunities
Intent / Familiarity
  • Website visits
  • Returning visitors
  • Profile visits
  • Saves/shares
  • Relevant DMs
Attention
  • Views/reach
  • Watch time
  • Completion rate
  • Follower growth






  
Backend + domain
Login
Database
NAS manifest
Asset proxy
Danaya feed
Analytics
Local HTML simulates sign-in and uses browser storage. Production requires hosted frontend, shared database, NAS worker, and protected access.
Production architecture
NAS raw vault
→ worker creates metadata/proxies/frame sheets
→ database stores project/assets/tags/tasks/calendar
→ Command Center displays/searches/routes
→ Danaya feed exports to creative engine
→ approved posts schedule + analytics






  
Admin / Export